Avert Sentry
Industrial Design, Creative Direction, Brand Strategy, CMF
Working with Los Angeles based start up Avert, Leading the industrial design of their first product; a robotic wildfire defence system. Developing a visual language to be carried across, product, brand and communication.
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The Avert Sentry projects a high powered water jet of up to 60m, protecting the property from wildfire spread.
Half of California's 20 largest wildfires have occurred in the last 5 years. Many homes become uninsurable, forcing owners to seek their own protection solutions.
A 1.75m singular chassis raises the turret above ground foliage, with a pan-tilt, 2-axis rotating turret, allowing a complete 360-degree range of motion.
https://player.vimeo.com/progressive_redirect/playback/1140945084/rendition/1080p/file.mp4?loc=external&signature=831bfbd3464939e1f2cdedf89e1ada4d3904617ae9e95143fa23cc51ee565770
Avert Sentry can be installed in a wide range of terrain and environments - plumbed into network supply or an external reservoir, with an independent battery backup of 24 hours.
Default Office worked with Avert on design and engineering in parallel, requiring both to work together to house the required systems, and fitting mechanical constraints into the design.
https://player.vimeo.com/progressive_redirect/playback/1140945101/rendition/1080p/file.mp4?loc=external&signature=d8edc4bb17b04e80c41bd37088ffd13d726267caf09b1ef382e2234c8836605b
https://player.vimeo.com/progressive_redirect/playback/1140945062/rendition/1080p/file.mp4?loc=external&signature=29590008fa68455662345b5173f887d7687821ace7edaf49722a841fbfb189a8
An asymmetric layout brings both visual and mechanical balance, with access panels formed through a circular trim along the length of the form.
Default Office designed on-site installation packaging for the complete set of parts.
https://player.vimeo.com/progressive_redirect/playback/1141825620/rendition/2160p/file.mp4?loc=external&signature=0026de00a699e799b4982df22be8dda2bd547e31af7ad56704928af5a44e7f45
A full brand identity was developed, covering logo, service applications and digital experience.